Stakeholder perceptions and activities about the organization cannot easily be ignored. This consultancy/training sets up an organization towards the implementation of a pro-active stakeholder management strategy that shapes outreach efforts to various interest groups. Interest groups may include Governments and related regulatory agencies, media, employees and general public (activist groups; consumer associations).

Stakeholder Management Advisory Services offered by Bridges Limited include:

Reputation management and Stakeholder mapping:

1. Identifying reputation drivers and their respective importance to the organization;
2. Development of risk assessment tools; corporate imaging.

Engagement and management of perceptions:

1. Effective media relations;
2. Outreach strategies to non-media stakeholders, including influencers/opinion shapers and general public;
3. Briefings platforms for general public/employees;
4. Identifying and managing effective Corporate Social Responsibility/Investment programs.

Business Lobbying:

1. Creating shared value model for critical stakeholders, particularly government, legislature and associated regulatory agencies;
2. Optimizing ethics and governance policies;
3. Development of ‘common-ground’ partnerships and
4. Leveraging business associations.